The Native Realty CEO shared his insights about whether now is the optimal time to open a new restaurant. Sturgis noted that veteran restaurateurs are well-positioned for success with new concepts but those who lack experience in the industry should take a more cautious approach.
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“Now is a great time to open a restaurant for those who are already in the business and have a thorough understanding of the industry,” Sturgis said. “But I would be cautious to suggest that people who are not intimately familiar with the industry charge in, guns blazing, trying to reinvent the wheel.”